Keyword Research : Long Tail Keywords Pay

Search engine optimization is a competitive field and more and more keywords are being generated by the second. As an internet marketer that wants to make money online, what keyword shall we focus to get the most out of the “buying traffic”, traffic that clicks, sells and most of all, pays.

It is not enough for us to know which keywords get the most searches everyday. This is only one part of the monetization process. We should also know which keywords gives the most money. To minimize our costs (hosting, bandwidth etc), we focus only on keywords that buys not keywords that are being searched only for information.

Most likely, if we’re going to take the place of a college student that wants to BUY an iPod online, he would most likely type in:

buy ipod 30gig
discount ipod 30 gig
ipod 30gig 3g price

Compared to a person who would only want information about an ipod, in which case, his search process would most likely be:

ipod 30gig
ipod
ipod 3g review

Did you notice the difference? The first one is ready to buy. We want that kind of traffic. To make money, maybe we could get an affiliate site for ipod resellers and the like. We get commission on each person we refer.

“Buying Keywords” are most of the time, LONG TAILS

Long tail keywords like the buying keyword above, is more likely to be less competitive and targeted. In researching for long tail keywords, we should also think like the buyer. If I’m going to buy an Ipod, maybe, I could search something like, ipod 3g black 30gig, you noticed that its very targeted and specific. Buyers that are looking to buy stuff on the internet, seems to search for a specific product mainly because they are ready to buy. Unlike people who were just wondering around to get the latest review or details about ipods and may buy later or not. Either way, we want to get paid NOW and so we attract and get the traffic of paying keywords.

Internet Marketing: Why People Make Money Online

Though the fantasy of no wake up early morning calls, no grumpy bosses, no living through the ordeals of a nine to five shifts sounds quite alluring but once done it too takes a lot of work. Since there is no easy or rapid way to accomplish goals, when it comes to internet marketing it is definitely efficient in comparison to others. So if you are considering initiating a business or buying an outlet, brace up yourself to invest in some money, put in loads of hard work and deal with hassles of managing your workforce. On the contrary, due to its convenient feature ‘make money online’ is what is in the air these days.

Internet Marketing is one great venture whose success depends a lot on what you perceive and how open are you to experiment and try out newer ideas. This is something that can be done by minimal investment, no dealing with the complaints of the employees and above all choosing the time and the working hours for your job. However, for people who are quite serious about online businesses and jobs may find the professional atmosphere lacking and find working from home a challenge.

Though there are many comforts that come along when you start to make money online. The thought of being at home, at ease is what compels many people to enter this workforce. Hence be it a beautiful day for golf or a mere walk you wouldn’t find yourself bound to sit in front of pc in the name of job when you are actually just killing time.

The third reason for opting for online jobs is that there are no startup costs; in fact the whole venture could be quite a money-spinning experience. Although the options for getting enrolled in such jobs are endless, the flexibility and the diversity of work provided by affiliate marketing is what attract people towards it.

Lastly you don’t need to be proficient in your skills to make money online. There is always room for improvement and quite a lot of training opportunities are available online from where you can earn a great deal. Hence, you don’t have to have a specific aptitude to write, however if you are talented, then it’s obviously a plus point. In addition to this, you have the complete freedom to keep as much commission as you desire as high as 80% and with no extra expenses.

Affiliate Site Won’t Make Money-What to do?

Sometimes, things don’t go as planned when doing affiliate marketing. You did the design of website, coded it, promoted it for months, yet, it still won’t take off. If you already exhausted all your options. There is one possible and probably the best thing to do – It’s to dump the site, save some time and move on.

I have received a mail lately asking such question: “What will I do if I can’t make my site profitable?”

It would be a waste if we just dump the site, right? After all It maybe getting traffic from the promotion you did. So the best answer I can give is to put contextual advertising in it. This should only be your last resort. Yes, you won’t be earning as much if its a full blown affiliate site. But hey, its already a dead horse, just make the best out of it.

What are Contextual Ads?

Contextual ads are a way of earning a commission by getting clicks on these ads placed on a link on your site.

Example of contextual advertising companies are:

Adbrite
Sign up as a publisher to sell ads. Probably one of the largest. It allows adult & warez themed sites too.

Adsense
The biggest contextual advertising site on the net owned by Google.
And they don’t ask you to pay for anything to join.

Affiliate Marketing Rockstar : Choose Your Niche

This will be the first day of our Affiliate Marketing Rockstar series that will guide each and everyone of you, including me, to make a profitable affiliate marketing campaign.

What Do We Need

We need to find a niche that is profitable. We can go along and say the most competitive niches there is because that’s 100% profitable. The only draw back is that they are competitive.

In Selecting A Niche

In selecting our target niche we have to keep in mind what are our resources and if this niche would be enjoyable for us. I have been an advocate of go for profitability first before going for your passion, but in this case, affiliate marketing is a long term business so you might want to pick a subject that you can talk about and feel happy working for a very long time.

Who Are You

Ask yourself if you know much about something that you want to make an affiliate site for. If you know about cars, you might want to do affiliate marketing and pick a niche for cars. As for me, I know about web hosting since I’ve been in the business, own one and also as a web designer, I am always using web hosting for my clients. So I’ll choose the niche web hosting in this example.

The Demand

You must keep in mind that to survive in this business, you must know if there is a demand for the niche you’re targeting. Use freekeywords wordtracker to find the topic that have sufficient searches per month. 10k searches a month should be viable.

The Supply

Now let’s see if there is someone supplying for the demand. By this, we can know if there are tons of competition in it. Or is it possible for us to compete in this niche. Let’s go to Google.com and see the competition. To check the competition, all you have to do is to type the keyword in quotes “web hosting“.

As you can see, its a very competitive niche. 101,000,000 is a tough battlefield to get into. You’ll be eaten alive. To know if the niche is safe, you might want to look for a niche that has 1,000,000 to 2,000,000 competing pages.

Just repeat this process until you found a good niche that you want to target. Stay tune for the next part of our affiliate marketing rockstar.

5 Reasons to Hire Article Writing Service for Your Website

If you are going to market online, then selecting the right article writing service will be extremely important for the success of your marketing campaign. This will help you to attract more customers and thus will eventually help you to sell your product or service effectively. This hiring not only will share the burden of marketing but will also help you to expand your web-based business.

Quality website traffic is the key to success for any online business. Your web content and articles must be of high quality so that search engines not only find them but rank them on one of the top positions in their algorithms. Average or below average content will never give you organic and quality web traffic, and you will have to purchase the required traffic through PPC campaigns or other advertisement methods, which will substantially increase your marketing budget.

If you really want to see your online business flourishing, then creation of right and quality articles and web content for your website is very crucial. There are five main reasons to hire an article writing service for your website. These include;

1. Quality of the Article:
Probably, you have heard a number of times the golden rule of SEO “Content is the king of the web.” A quality and well written web content or article is essential for the three basic reasons;

Quality content engages the reader
It increases search engine ranking and hence increases traffic
A greater possibility of quality links from other websites.

Article spinners, garbage sentence structure and grammatically poor language will not only annoy the readers but will also result in losing search engine rankings. Therefore, always prefer a quality article writing service so that you can get high quality and well researched content for your readers and resultantly can achieve high conversion rates of your business.

2. Dependability
Although, it has become quite convenient to outsource writing services through online media at a global level yet, it is very difficult to choose such a quality provider who is reliable and steadfast in both quality assurance and timely delivery. In order to overcome the constraint of having no physical check upon your hired contractor, it is always recommended to go for a company or an individual who has a proven track record of successful project completion and authentic customer feedbacks. It is not wise to put your project at risk just to save a small amount of money. It may result into the loss of website traffic and prospect customers.

3. Knowledge of the writer
Sound professional knowledge, regarding business operations, should also be considered while hiring a writing service. This knowledge on the part of the writer/s proves helpful in creating quality content, which may easily engage the users and can motivate them for a purchase.

Equally important is the consideration given to SEO techniques used by the writer. Most new comers and freelancers are not abreast of the advancements in this area, which ultimately affects the quality of the content you really desire to obtain.

4. Meeting Deadlines:
Writing services are hired in order to keep pace with the challenges and opportunities offered by rapidly growing online business industry. Therefore, it is important to hire such a writing service provider, which may ensure meeting the project deadlines and delivering content within the prescribed timeline without compromising the quality of the content. If the deadlines are not met and the writer lags behind the scheduled delivery time, your business can be affected by this delay as the competition is enormous and somebody else would take the lead. Some writers try to sell themselves by showing quick turnaround times, but the substandard content delivered in a hurry may badly affect your site promotion.

5. Maximized Investment Turnout
As far as Search Engine Optimization is concerned, quality writing services may cost a bit higher than average or below average writing providers, but this cost would easily be compensated once quality writing specimen is in hand. Professional and reliable quality writing services are cognizant of the requirements of producing catchy yet high-quality content to optimize customer turnout for a particular product or service. Therefore, it is recommended not to compromise on quality merely for being economical in approach.

It will be true if we say that an expert writer gives life to the words through its writing ability. Therefore, quality content with proper SEO techniques will work wonders for the promotion of your website.